Audience

DEMOGRAPHIC PROFILE

Average age 47
Average Income $87,270
Males 25 – 54 7.6 MM
Females 25 – 54 9.6 MM
COMMUNITY/HOME TARGET AUDIENCE (000) % REACH
Haven Home 33,476 13.0
HGTV 10,978 4.2
HOUZZ 15,604 6.0
APARTMENTTHERAPY.COM 5,254 2.0
DOITYOURSELF.COM 4,898 1.9
THIS OLD HOUSE 4,444 1.7

Source: ComScore October 2017 (Multi-Platform); COMPETITIVE DUPLICATION – HGTV, HOUZZ, DOITYOURSELF.COM, THIS OLD HOUSE, APARTMENTTHERAPY.COM